You could never accuse Burger King of being sanctimonious. Whilst McDonald's take the flak for forcefeeding fat down kids throats, BK crack on regardless. It's quite simple - give 'em what they want.
Heavy drinkers and fat boys have a new challenge with the news that Burger King is to launch 'the 6 Pack,' a burger designed for sharing. That's what they say - the real challenge is whether you can eat one yourself. It's one burger in six rolls which the fat eater is expected to tear off portions. £4.49 for the burger. £5.69 for a meal. Good luck to them.
Is there any point in actually going to see Sex And The City? If you were to cut out all the pictures that have appeared in Heat, londonpaper and London Lite over the past 12 months, you could arrange them to spell out the entire 2 hour plot.
Sex And The City has a huge, and loyal fanbase, which quite clearly I don't fall into. (I'm knocking this post out before heading up to Lord's to watch cricket for fuck's sake). Nevertheless, I do feel slightly protective of all the female 30-somethings heading into cinemas across the globe this weekend. Hold on tight to your purse girls - your sistas are gunning for your cash.
Whoever said sport and politics don't mix, was talking bollocks. They mix so well together they're practically the same thing.
Now the football's done, the only spectator sport worth watching is how long Gordon Brown can last without going completely spastic. Like the great psychological sporting feasts: the back 9 at Augusta on Sunday, the ebb and flow of Test match, 9 months of Ferguson vs Mourinho/Wenger/Keegan mental warfare - there is joy to be had in watching the mental disintegration of the PM. It's as though Steve Waugh, not Andy Coulson, is running the Tory media machine.
Mental disintegration - usually in the school playground - currently in Westminster follows a simple path:
1. If someone has pretensions - reveal them to empty and then laugh at them so they feel small. (Global? Big thinker? How come you have all that time to scheme and plot? You're not very decisive are you for someone so clever...)
2. If they feel vulnerable in a certain area - bring it to everyone's attention, and point at him. (You're a control freak. You send emails at 4am. Why do you bite your nails? You're surrounded by a cabinet of droids.)
Random, unprompted public endorsement of a brand is every PR exec's dream - or worst nightmare. Seeing these pictures of Prince William casually turning his hand to a spot of Wii Tennis whilst on an official visit this week gave me a bit of a chuckle. On the one hand, Wills appears to be the kind of money-can't-buy dream 'sleb' endorser as, gurning with excitement, he challenges a boy to a game or two on Nintendo's famous console. On the other, his blatant disregard for basic gaming safety - notice the cavalier way he is branding that controller wrist strap-less - is certainly sending out the wrong message to fellow gamers...
This sort of organic endorsement reminded me of all that trouble that clothing brand Hackett went through a few years ago. Once the preserve of the well-heeled rugby-playing gent, a glut of Euro 2000 football hooligans sporting the brand's heavy-fonted signature polo shirts whilst being carted off in handcuffs was clearly not the kind of publicity they were seeking. The tailor now enjoys the rather dubious accolade of having its own entry in the 'Urban Dictionary' as being (note the beauty in the turn of phrase):
"An English brand of clothing which is normally worn by footy hooligans. Hackett wearers are usually racist. The clothes are well smart and most have numbers on them."