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It broke a while ago, but saw it on Tottenham Ct Road tube platform for the first time today. I don't really get the 'desperation' angle. This is absolute class.
Fair play to M&C Saatchi for developing it, and for the client for buying it. People will do exactly what the poster tells them to. Which is the whole point isn't it?
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Isn't the point that this is exactly what people do? They're just drawing attention to it - very well - and should have a lot of people copying others or even better talking about how they did just that.
Posted by: Laurence | October 17, 2009 at 03:45 PM
my two pence worth; http://whirledgital.com/2009/09/21/dixons-honesty-the-best-policy/
Posted by: Tim | October 19, 2009 at 10:40 PM